In order to ensure the highest efficiency of the projects we deliver (from technology and analytics to marketing executions), we always aim to maintain flexible and close relationship with our clients and partners.
Find out more
We are a group of experienced managers in the areas of advertising, finance, communication, marketing, IT and new technologies.
We are together in everything we do. A success of each individual, is a success for all of us. We value relationship building and we like projects in which we can make bold choices.
We deliver comprehensive digital marketing solutions, from implementation of our proprietary technological solutions, through to development of dedicated software and execution of highly complex online advertising campaigns.
Every our activity in the world of marketing is, in the first place, targeted at ensuring the highest possible level of measurement and collection of relevant data, in order to facilitate ongoing analysis and optimisation of our activities and projects.
Our philosophy is based on four fundamental pillars
Mainly sales-focused, the maximisation of our client’s ROI is our primary goal. From our perspective, every product we create, every tool we utilise, and every campaign we manage are meant to generate business growth for our clients.
Flexible planning and efficient collaboration allow us to instantly respond and incorporate conclusions from the analysis, which, in turn, helps us take action quickly to increase our effectiveness. In coding, flexibility means agile management methods that help us start our work sooner and deliver a product that is more tailored to the needs of our client.
Whenever we select the right solutions and tools best suited for the current needs, use the available communication channels, plan the communication, or tackle any obstacles or challenges, creativity gives us an exceptional ability to come up with unique solutions.
In the code – a clear standard and description. In campaign delivery and monitoring – one data source, full deduplication and attribution. In financial settlements – transparent rates and audit options.
inContact
Our flagship product and a fully automated solution developed to facilitate the process of attracting potential customers and closing online sales.
Our engine utilises Machine Learning algorithms, and therefore, it can predict the sale probability much faster and more efficiently than many other similar solutions. As a result, it effectively sets sale closing priorities for specific users, thus considerably boosting conversion rates.
The system is available in SaaS model which allows quick and easy integration with the most popular CRM/ERP/MA tools and technologies used for execution and monitoring of online campaigns, such as Google Analytics, Facebook Manager, and DoubleClick Campaign Manager.
Lead4Like
A tool that we have been developing since 2016, based on the API of the most popular social networking sites, i.e. Facebook, Instagram, YouTube, Twitter, SnapChat and, recently, TikTok.
Our mechanism uses machine learning (AI) algorithms to analyse millions of publications and user engagements (likes, follows, comments) to identify groups of users who are likely to interact with our clients' social profiles.
Lead4Like not only verifies the likelihood of user interaction but also pays a lot of attention to the content published by the users and the activity of their friends. This way, we make sure that our campaigns are effective and, at the same time, our clients' brands appear in a safe context.
Campaign Monitoring Tool
An independent and fully functional tool for measuring the effectiveness of online advertising campaigns. Our solution lets you verify the quantity and quality of impressions directly with the publisher, but also with such major players as Facebook or Google – it is always worth to keep an independent solution handy.
In addition, our monitoring tool comes equipped with an advanced attribution analysis module that lets you store and analyse all user paths, regardless of whether the user took an action or not.
Affiliate Program Organization Tool
An additional module for Campaign Monitoring Tool that allows building private affiliate programmes and/or managing multiple different networks. By sharing the parameters with publishers and ensuring close deduplication, the tool helps us to reward our partners in an indisputable and fair manner, while at the same time enabling us to maintain real-time and full campaign monitoring with detection of any undesired activity (frauds).
DOOH & Mobile Programmatic Tool
A system developed to monitor data usage and analyse information collected from consumer devices. The data on geolocation, BTS, Wi-Fi spots and beacons that the device encountered are aggregated via a panel which not only offers advanced analysis options but can also launch a programmatic purchase in digital media. Apart from broadcasting in mobile systems, it can also trigger a campaign on Digital OOH, when a specific percentage of the predefined target group is detected near the medium.
We are everywhere because we do most of our work online, we are mobile and we work in all major cities in Poland.
We can meet in Warsaw, Poznan, Tri-City or Krakow.
Contact us to find out more
hello@bettertogether.pl